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WANT MORE VISIBILITY FOR YOUR BUSINESS OR BRAND?
One of the best ways to get visible in front of new audiences is to have a deliberate media outreach plan and once you understand the process, you will be miles ahead of your competition.
In this 50+ page blueprint, we'll take you through our proven step-by-step process so you can create a successful publicity plan that gets the media coverage needed to explode your business.
Here’s What You Get:
PR PLAN HANDBOOK
Step-by-step guide for a powerful publicity plan
Public Relations and Marketing, when executed properly, work hand in hand to build a trusted and much-loved reputation for your brand. But to get the most out of this relationship you need to be strategic. This 50+ page handbook will show you how.
MEASURE YOUR MEDIA IMPACT
Collect data to show publicity delivers real results
Publicity is not about vanity - ultimately it's about sales. You'll learn the metrics you need to monitor to show that your media coverage is driving increased web traffic, new leads and an uplift in sales.
ALIGN PR WITH YOUR MARKETING
Understand how PR and your brand work together
PR and Marketing should work hand in hand to build a trusted and much-loved reputation for your brand. Target your audience, refine your key messages and understand the channels that will deliver best results.
HOW TO WRITE YOUR PR PLAN
Guidance on content for each column of your PR plan
Know what to include in your PR Plan - and what to leave out! Our handbook will take you through, in detail, the ten sections you need for EVERY PR Plan, so you can stop guessing and start to work like a PR Pro.
SYNC YOUR MEDIA PITCHES
Secure the right media at the right time with your story
The most effective publicity plans depend hitting all of your media targets in the right order at the right time so your brand is constantly in the news. Learn how to schedule your media pitches so you end up getting maximum exposure for your business.
9 STEPS TO SUCCESS
An easy to follow process, proven to bring results
Remove the guess work from your planning and follow our simple step-by-step guide. The handbook walks you through how to write your PR plan, what information to include and why, and crucially how to measure its success so that your brand's media profile continues to grow.
